nike air max classic bw qs 'lyon' | nike air max bw

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The Nike Air Max Classic BW QS 'Lyon', released on November 5th, 2021, isn't just another retro release; it's a testament to Nike's enduring design legacy and its ability to consistently revitalize classic silhouettes. This particular iteration of the Air Max BW, a shoe that already holds a significant place in sneaker history, pays homage to the vibrant culture and aesthetic of Lyon, France, injecting a unique regional flavour into a globally recognized design. This article will delve deep into the shoe's design, its historical context within the broader Air Max family, its release details, and the factors contributing to its desirability and current market value, including a look at the Nike BW Lyon price.

A Deep Dive into the Design: Weaving Lyon's Identity into the Air Max BW

The Air Max BW (Big Window), originally released in 1991, was revolutionary for its time. Its oversized Air Max unit provided unparalleled cushioning, while its bold, almost aggressive design language stood out amongst its contemporaries. The 'Lyon' QS builds upon this foundation, subtly yet effectively incorporating elements that evoke the spirit of the French city.

The colour palette is arguably the most striking aspect of the 'Lyon' design. Instead of relying on loud, flashy colours often associated with other Air Max collaborations, the 'Lyon' opts for a more sophisticated and nuanced approach. The shoe predominantly features a rich, deep burgundy, reminiscent of the earthy tones found in the city's architecture and vineyards. This base colour is then complemented by accents of a lighter, almost terracotta-like red, providing a subtle contrast that prevents the shoe from feeling monotonous. These reds are strategically placed, highlighting the Air Max unit and the Nike branding, drawing the eye to these key design features.

Beyond the colour scheme, the materials themselves play a crucial role in creating the 'Lyon' aesthetic. The shoe utilizes a premium mix of suede and leather, contributing to a luxurious feel that elevates the shoe beyond a simple retro reissue. The suede panels, particularly on the toe box and heel, offer a textured richness that contrasts nicely with the smoother leather overlays. This combination of materials not only enhances the visual appeal but also adds to the durability and longevity of the shoe, a hallmark of quality construction that Nike has consistently delivered throughout its history.

The branding is understated yet effective. The iconic Nike Air Max logo is prominently displayed on the heel, while a smaller, more subtle logo appears on the tongue. There are no overtly flashy or attention-grabbing graphics; instead, the design relies on the inherent elegance of the Air Max BW silhouette and the carefully chosen colour palette to communicate its message. This restrained approach to branding allows the subtle nods to Lyon to shine through, making the shoe a sophisticated statement piece rather than a loud proclamation.

The overall effect is a shoe that feels both timeless and contemporary. It successfully blends the classic lines of the Air Max BW with a modern sensibility, resulting in a design that is both familiar and fresh. The 'Lyon' edition isn't simply a rehash of an existing model; it's a carefully curated interpretation that adds a new layer of meaning and context to the Air Max legacy.

The Air Max BW: A Legacy of Innovation and Style

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